Defleur, Melvin L. <br/><br/>
Understanding mass communication :  a liberal arts perspective / 
Melvin L. Defleur and Everette E. Dennis. 
 - fifth edition. 
 - Dallas :  Houghton Mifflin,  1994. 
 - 646 pages. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0395674042 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Media studies.<br/>Mass communication.
<br/><br/><label>LC Class. No.: </label>P90 DEF