An
investigation into the poor performance of new alcoholic beverage brand
a case study of Delta Beverages Castle Milk Stout brand
Chirara, Julius.
creator
Chinhoyi University of Technology
text
xx
2013
ed.
monographic
eng
x, 82 pages : illustrations ; cm.
Julius Chirara.
Dissertation (Msc.)--Chinhoyi University of Technology, 2013.
Includes bibliographical references (p.73-76) and abstract.
Product performance
Alcoholic beverages
Your Holding Symbol
160208
20230921135822.0
0000028857