TY  - BOOK
AU  - Siguaw,Judy A.
AU  - Bojanic,David C.
TI  - Hospitality sales: selling smarter 
SN  - 1401834787 :
AV  - TX911.3.M3 S57 2004
PY  - 2004///
CY  - Clifton Park, NY
PB  - Thomson/Delmar Learning
KW  - Hospitality industry
KW  - Marketing
KW  - sears
N1  - Includes bibliographical references (p. 197-199) and index
ER  -