Piercy, N. <br/><br/>
Tales from the marketplace :  stories of revolution, reinvention and renewal. / 
by N. Piercy. 
 - Oxford :  Butterworth,  1999. 
 - ix, 361p. :  ill. 
 - ( The Chartered institute of marketing) .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0750642653 
<br/><br/><label>Subjects--Topical Terms: </label><br/>strategic planninig.<br/>Marketing.<br/>Marketing.