Bickerton, Pauline.

Cybermarketing : how to use the internet to market your goods and services / by BICKERTON, Pauline;BICKERTON, Matthew and PARDESI, Upkar. - 2nd. - Oxford : Butterworth - Heinemann, 2000. - xvi, 355p. : ill.

Includes appendix.

0750647043


Internet marketing--Internet advertising.
Internet marketing--Internet advertising.