Consumer behaviour : a European perspective /
by Michael Solomon, Gary Bamossy and Soren Askegaard.
- New York : Prentice Hall Europe, 1999.
- xviii, 589 p. : col ill.
Includes index.
Includes bibliographical references.
0137519834 : $
Consumer perception. Consumer personality and behaviour. Consumer behaviour. Consumers--Attitudes. Consumers--Attitudes.