Campbell, David. <br/><br/>
Business strategy :  an introduction. 

 - 2nd. 
 - Oxford :  Butterworth-Heinemann,  2002. 
 - xx, 478p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0750655690 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Business planning.