Fifield, Paul. <br/><br/>
International marketing strategy 1997 - 98 / 
Paul Fifield and Keith Lewis. 
 - Oxford :  Butterworth/Heinemann,  1997. 
 - xxvi, 242 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0750635827 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Export marketing.<br/>Marketing.