TY  - BOOK
AU  - Boyd,Harper W.(ed)
AU  - Davis,Robert T.(ed)
TI  - Marketing management casebook
PY  - 1971///
CY  - Illionis
PB  - Richard D. Irwin
KW  - Marketing
KW  - Management
KW  - Casebook
KW  - sears
N1  - Includes index
ER  -