TY - BOOK AU - Jeannet,Jean-Pierre AU - Hennessey,Hubert D. TI - Global marketing strategies SN - 0618071881 AV - HF1416 .J43 2001 U1 - 658.8/48 21 PY - 2001/// CY - Boston PB - Houghton Mifflin KW - Export marketing KW - Management KW - Case studies N1 - Includes bibliographical references and indexes ER -