Innovation : leadership strategies for the competitive edge /
Thomas D. Kuczmarski.
- Chicago Ill. : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1996.
- xiii, 210 p. : ill.
Includes bibliographical references (p. 199-200) and index.
007058303X
95011306 //r962
Creative ability in business. Organizational change. New products--Management.