01021cam a22002894a 4500001001100000005001700011008004100028010001500069015001900084020002800103035002000131035001500151040003000166042004100196050002200237100002600259245007000285250001200355260007300367300003300440504005300473650003800526650005600564650003300620650005500653700002300708000001850720230921134843.0040809s2005    enkm     b   a001 0 eng    a2004057632  aGBA4767702bnb  a0273685295 (alk. paper)  a(OCoLC)56214738  a.b59318946  aDLCcDLCdUKMdBWKUKdOCL  ac=Program for Cooperative Cataloging00aHF1416b.U85 20051 aUsunier, Jean-Claude.10aMarketing across cultures /cJean-Claude Usunier, Julie Anne Lee.  a4th ed.  aHarlow, England ;aNew York :bFinancial Times/Prentice Hall,c2005.  axx, 573 p. :bill. ;c25 cm.  aIncludes bibliographical references and indexes. 0aExport marketingxSocial aspects. 0aInternational business enterprisesxSocial aspects. 0aIntercultural communication. 7aMultinational corporationsxSocial aspects.2sears1 aLee, Julie,d1948-