00914nam a22002652 4500 0000019601 20230921134908.0 100715s2008 xx 000 0 eng d 9780273706328 $ Your Holding Symbol Your Holding Symbol Keller, Kevin Lane. Strategic brand management : a European perspective / by Kevin Lane Keller, Tony Aperia and Mats Georgson. ed. Harlow, England : Pearson Education, 2008. xxiv, 829 p. ; cm. Includes bibliographical references and index. Brand name products Management. Product management. Brand name products Management. sears Aperia, Tony. Georgson, Mats. 100715 20230822095114.0 3950 3950 0 0 0 0 cutlib cutlib 2023-09-21 0 HD 69.B7 KELL BK0053298 2023-09-21 00:00:00 c.024933 2023-09-21 BK