Hastings, Gerard. <br/><br/>
Social marketing :  why should the Devil have all the best tunes? / 
Gerard Hastings. 
 - Amsterdam ;  London :  Elsevier/Butterworth-Heinemann,  2007. 
 - xvi, 367 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780750683500 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social marketing.
<br/><br/><label>LC Class. No.: </label>HF5414  / .H37 2007 
<br/><br/><label>Dewey Class. No.: </label>658.8