TY  - BOOK
AU  - Witcher,Barry J.
AU  - Chau,Vihn Sum
TI  - Strategic management: principles and practice. 
SN  - 9781844809936 :
PY  - 2010///
CY  - Hempshire
PB  - South-Western
KW  - Strategic planning
N1  - Includes bibliographical references
ER  -