TY  - BOOK
AU  - Jobber,David
AU  - Fahy,John
TI  - Foundations of marketing
SN  - 9780077098667 :
PY  - 2003///
CY  - London
PB  - McGraw-Hill
KW  - Marketing
KW  - sears
N1  - Includes appendix, glossary, notes and index
ER  -