Marketing 3.0
from products to customers to the human spirit
Kotler, Philip.
creator
Kartajaya, Hermawan
1947-
Setiawan, Iwan.
text
bibliography
nju
Hoboken, N.J
Wiley
c2010
2010
monographic
eng
xv, 188 p. : ill. ; 24 cm.
Philip Kotler, Hermawan Kartajaya and Iwan Setiawan.
Includes bibliographical references and index.
Marketing
HF5415 .K68 2010
658.8
9780470598825 (hbk.) :
0470598824 (hbk.)
100126
20230921135018.0
0000022116