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  <titleInfo>
    <title>Business modeling</title>
    <subTitle>a practical guide to realizing business value</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Bridgeland, David Murray</namePart>
    <namePart type="date">1961-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <name type="personal">
    <namePart>Zahavi, Ron.</namePart>
  </name>
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  <originInfo>
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    <place>
      <placeTerm type="text">Amsterdam</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Boston</placeTerm>
    </place>
    <publisher>Morgan Kaufmann/Elsevier</publisher>
    <dateIssued>c2009</dateIssued>
    <dateIssued encoding="marc">2009</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">electronic</form>
    <form authority="gmd">electronic resource</form>
    <extent>xvii, 387 p. : ill. ; 24 cm.</extent>
  </physicalDescription>
  <tableOfContents>Why business modeling? -- Modeling fundamentals -- Business motivation models -- Business organization models -- Business process models -- Business rule models -- Creating a good model -- Model-based workshops -- Running a workshop -- Business model analysis -- Business simulation -- Executing a business model.</tableOfContents>
  <note type="statement of responsibility">David M. Bridgeland, Ron Zahavi.</note>
  <note>Includes bibliographical references (p. 377-378) and index.</note>
  <note>Also available online.</note>
  <subject authority="lcsh">
    <topic>Management</topic>
    <topic>Simulation methods</topic>
  </subject>
  <subject authority="sears">
    <topic>Management</topic>
    <topic>Simulation methods</topic>
  </subject>
  <classification authority="lcc">HD30.26 .B75 2009</classification>
  <classification authority="ddc" edition="22">658.40352</classification>
  <identifier type="isbn">9780123741516 (pbk.) :</identifier>
  <identifier type="isbn">0123741513 (pbk.)</identifier>
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