TY - BOOK AU - Hisrich,Robert D. AU - Peters,Michael P. TI - Entrepreneurship SN - 0072314060 (alk. paper) PY - 2002/// CY - Boston PB - McGraw-Hill/Irwin KW - New business enterprises KW - Entrepreneurship KW - Business planning KW - Business enterprises KW - Finance KW - Success in business N1 - Includes bibliographical references and index N2 - This text is designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to descriptions of how to embark on a new venture in a logical manner, with actual case studies and entrepreneur profiles ER -