TY - BOOK AU - Maclaran,Pauline TI - The SAGE handbook of marketing theory SN - 9781847875051 (hbk.) : AV - HF5415 .S24 2009 U1 - 658.8001 22 PY - 2009/// CY - Los Angeles, London PB - Sage KW - Marketing KW - Philosophy KW - sears N1 - Includes bibliographical references and index ER -