TY  - BOOK
AU  - Moutinho,Luiz
AU  - Southern,Geoff
TI  - Strategic marketing management: a business process approach
SN  - 9781844800001 :
PY  - 2010///
CY  - Singapore
PB  - Cengage Laerning
KW  - Industrial management
KW  - Management
KW  - sears
N1  - Includes index
ER  -