TY  - BOOK
AU  - Chitungo,Fibion
ED  - Chinhoyi University of Technology.
TI  - The Buy Zimbabwe campaign: An assessment of the impact of import substitution strategy on consumer buyer behavoiur from 2007-2012 
PY  - 2012///
KW  - Consumer behavior
KW  - Consumers
KW  - sears
N1  - Dissertation (Msc)--Chinhoyi University of Technology, 2012; Includes bibliographical references (p.91-98) and abstract
ER  -