TY  - ADVS
AU  - Van der Rhee,Bo
AU  - Schmidt,Glen
TI  - The encroachment framework: part 2 of 2 
T2  - Operations strategy
PY  - 2014///
CY  - London
PB  - Henry Stewart Talks
KW  - Market share
KW  - New products
KW  - Marketing
KW  - Case studies
KW  - Video games
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: The encroachment framework -- Implementing the encroachment framework -- Brief history of the video games industry -- Case study -- Wii -- Implement the framework -- Position your new product or service for success; Access restricted to subscribers
UR  - http://hstalks.com/lib.php?t=HST162.3797&c=250
UR  - http://hstalks.com/lib.php?t=HST162&c=250
ER  -