Lessard, Donald R. <br/><br/>
Competing on capabilities in a global world  the RAT/CAT framework /  [electronic resource] : 
Donald R. Lessard. 
 - London :  Henry Stewart Talks,  2014. 
 - 1 online resource (1 streaming video file (31 min.) :  color, sound). 
 - Global strategy .
 - Henry Stewart talks.  Marketing & management collection.  Global strategy .
<br/><br/> Animated audio-visual presentation with synchronized narration.  Title from title frames. 
<br/><br/>Contents: Competing on capabilities -- Keys to global success -- Sources of competitive advantage  ́  Capabilities -- Dynamic capabilities -- Does increasing difficulty increase competitive advantage? -- Leveraging capabilities: the RAT/CAT process -- Stepping out -- Growing up -- Stepping up -- Which framework would have avoided? -- How RATs and CATs multiply -- Relevance of the RAT/CAT model -- RAT/CAT model in established firms -- Reflection. 
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<br/><br/><label>Publisher. No.: </label>3679  Henry Stewart Talks 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Comparative advantage (International trade).<br/>Competition, International.<br/>Globalization--Economic aspects.<br/>International business enterprises--Management.<br/>Strategic planning.