TY  - ADVS
AU  - Alvarez,Sharon A.
TI  - What entrepreneurs need to know before they start: acquiring and interpreting information about markets, competitors, and government 
T2  - Entrepreneurship : how to create successful new businesses
PY  - 2011///
CY  - London
PB  - Henry Stewart Talks
KW  - Business planning
KW  - Entrepreneurship
KW  - Case studies
KW  - New business enterprises
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Relationship between opportunities, markets, competitors and government -- Filling or Forming a market niche -- Skybus Airline case: Customers; Industry analysis; Government policy or regulations -- The Ice Hotel case: Customers; Industry analysis; Government policy or regulations -- What entrepreneurs need to know when forming a market niche; Access restricted to subscribers
UR  - http://hstalks.com/lib.php?t=HST137.2911&c=250
UR  - http://hstalks.com/lib.php?t=HST137&c=250
ER  -