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  <titleInfo>
    <title>Innovation</title>
    <subTitle>the paradox of back to the future</subTitle>
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  <name type="personal">
    <namePart>Pennings, Johannes M.</namePart>
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    <publisher>Henry Stewart Talks</publisher>
    <dateIssued>2011</dateIssued>
    <issuance>monographic</issuance>
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  <tableOfContents>Contents: Three issues related to innovation in established companies -- Innovation and change -- "Paradigm Shift" -- Sustainable success -- Building a better mousetrap -- Examples from different products -- The lesson of Icarus -- When are small steps not so small -- Continuous innovation -- Market evolution -- How to transition with the market -- Old and new dominant designs -- Change through stealth -- Tools for moving back to the future -- Ambidexterity -- Open innovation -- Lessons on innovation.</tableOfContents>
  <note type="statement of responsibility">Johannes M. Pennings.</note>
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  <subject authority="lcsh">
    <topic>Creative ability in business</topic>
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    <topic>Management</topic>
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  <subject authority="lcsh">
    <topic>Organizational change</topic>
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      <partName>Marketing &amp; management collection. Origins and development of management</partName>
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  <identifier type="">2769 Henry Stewart Talks</identifier>
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