Davey, Mark, <br/><br/>
Digital asset management ROI (return on investment)  [electronic resource] / 
Mark Davey. 
 - London :  Henry Stewart Talks,  2010. 
 - 1 online resource (1 streaming video file (42 min.) :  color, sound). 
 - Digital asset management : the realities of modern digital and media asset management .
 - Henry Stewart talks.  Marketing & management collection.  Digital asset management .
<br/><br/> Animated audio-visual presentation with synchronized narration.  Title from title frames. 
<br/><br/>Contents: ROI as it relates to DAM -- Types of DAM -- What is ROI? -- Document management -- Audio of the future -- Content marketing -- Rich media -- Brand control -- Metadata -- The importance of the information -- Knowledge management (KM) -- Trends -- Common mistakes -- Recommendations. 
<br/><br/> Access restricted to subscribers. 
<br/><br/><br/>Mode of access: World Wide Web. <br/>System requirements:  Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+.  Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site.  Required Desktop Browser plugins & viewers:  Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+. 
<br/><br/><label>Publisher. No.: </label>2771  Henry Stewart Talks 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business--Databases--Management.<br/>Computer files--Management.<br/>Digital media--Management.<br/>Knowledge management.<br/>Rate of return.