TY - ADVS AU - Phelops,Warren TI - The legal framework and financial aspects of sponsorship T2 - Sponsorship : from theory to practice and all the latest trends PY - 2009/// CY - London PB - Henry Stewart Talks KW - Corporate sponsorship KW - Marketing N1 - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Sponsorship value -- Types of sponsorship -- Ownership -- Payment -- Regulation -- Exclusivity -- Insolvency -- Ambush marketing; Access restricted to subscribers UR - http://hstalks.com/lib.php?t=HST56.2131&c=250 UR - http://hstalks.com/lib.php?t=HST56&c=250 ER -