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  <titleInfo>
    <title>Social media &amp; nonprofits</title>
    <subTitle>8 principles for success</subTitle>
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    <title>Social media and nonprofits</title>
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    <namePart>Kanter, Beth.</namePart>
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    <publisher>Henry Stewart Talks</publisher>
    <dateIssued>2009</dateIssued>
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  <tableOfContents>Contents: The conversation -- Don ́ t start with the tools -- Social media supports your internet strategy -- Listening to supporters in their natural environment -- Build relationships with influencers -- Use metrics to discover what works and what doesn ́ t -- Engagement -- Cost and value.</tableOfContents>
  <note type="statement of responsibility">Beth Kanter.</note>
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    <topic>Marketing</topic>
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  <identifier type="">2247 Henry Stewart Talks</identifier>
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