TY  - ADVS
AU  - Hertz,Tony
TI  - Writing radio ads: there's more to it than meets the ear 
T2  - Radio advertising : how it works and how to optimize it
PY  - 2008///
CY  - London
PB  - Henry Stewart Talks
KW  - Radio advertising
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Practical and entertaining collection of approaches, tips and wisdom -- How to write dialogue, monologue, radio movies, sounds and music -- How to make radio more creative and less limiting, than traditionally assumed; Access restricted to subscribers
UR  - http://hstalks.com/lib.php?t=HST59.1871&c=250
UR  - http://hstalks.com/lib.php?t=HST59&c=250
ER  -