@book{6301,
	author = {Millar, Grant,},
	title = {The strategic role for TV advertising within integrated communications},
	publisher = {Henry Stewart Talks,},
	year = {2009.},
	series = {TV advertising in the UK : the art of engaging viewers and creating successful advertising},
	address = {London :},
	note = {Animated audio-visual presentation with synchronized narration.},
	url = {http://hstalks.com/lib.php?t=HST73.2025&c=250}
}