02035ngm a2200385 a 4500 0000025233 20230921135142.0 m c cr|cna|||a|||| vz|czazum 080121s2009 enk|||||||||||s|||v|eng d 2151 Henry Stewart Talks HST2151_1_2 001103569 KCL Briggs, Susan. spk Digital versus traditional marketing for hotels [electronic resource] / Susan Briggs. Digital vs. traditional marketing for hotels London : Henry Stewart Talks, 2009. 1 online resource (1 streaming video file (38 min.) : color, sound). Marketing hotels : addressing the unique challenges of marketing hotels Animated audio-visual presentation with synchronized narration. Title from title frames. Contents: Advantages of digital marketing over traditional media -- How e-marketing is changing the way we do business -- Website content and promotion -- Monitoring effectiveness -- New developments in e-marketing. Access restricted to subscribers. Mode of access: World Wide Web. System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+. Hotels Marketing. Internet marketing. Henry Stewart talks. Marketing & management collection. Marketing hotels http://hstalks.com/lib.php?t=HST64.2151&c=250 http://hstalks.com/lib.php?t=HST64&c=250 Series 141013 20230822095114.0 6328 6328 0 0 0 0 cutlib cutlib 2023-09-21 0 2023-09-21 2023-09-21 BK