TY  - ADVS
AU  - Spedding,Philip
TI  - Cultural sponsorship
T2  - Sponsorship : from theory to practice and all the latest trends
PY  - 2009///
CY  - London
PB  - Henry Stewart Talks
KW  - Corporate sponsorship
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Definition of cash sponsorship -- Types of income -- Assessing your organization and needs -- Researching the marketplace -- Preparing proposals -- Negotiating the partnership -- Building relationships with businesses -- Evaluation; Access restricted to subscribers
UR  - http://hstalks.com/lib.php?t=HST56.2014&c=250
UR  - http://hstalks.com/lib.php?t=HST56&c=250
ER  -