TY  - ADVS
AU  - Vagg,Trevor
TI  - The online newspaper user: young, affluent and online savvy? 
T2  - Magazine and newspaper advertising : how to harness the power of two dynamic and influential mediums
PY  - 2009///
CY  - London
PB  - Henry Stewart Talks
KW  - Advertising, Newspaper
KW  - Electronic newspapers
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: How is the online newspaper audience different from the audience for printed newspapers -- Online versions increase newspaper reach overall -- Differences in attitudes and behaviour between online newspaper users and the broader online audience; Access restricted to subscribers
UR  - http://hstalks.com/lib.php?t=HST86.2496&c=250
UR  - http://hstalks.com/lib.php?t=HST86&c=250
ER  -