Richards, Martyn, <br/><br/>
Adolescence -- between childhood and adulthood  [electronic resource] / 
Martyn Richards. 
 - London :  Henry Stewart Talks,  2010. 
 - 1 online resource (1 streaming video file (55 min.) :  color, sound). 
 - Communicating to the young consumer : relating to children and young people in an effective and responsible way .
 - Henry Stewart talks.  Marketing & management collection.  Communicating to the young consumer .
<br/><br/> Animated audio-visual presentation with synchronized narration.  Title from title frames. 
<br/><br/>Contents: Adolescents' moods -- Ephebiphobia -- Society's attitude to adolescence -- Alcohol is safer than drugs? -- Adolescents' self harm -- Adolescents' mental health -- Adolescents' pregnancy -- Age of puberty -- Hormones are to blame? -- Teenage brain -- Magnetic resonance imaging -- The prefrontal cortex -- Teenagers' poor decisions and judgment -- Linking sports and cerebellum development -- Key difference between teenagers and adults -- Gender-based neuroscience and illness -- Melatonin -- Legal liability of teenagers -- Why teens behave the way they do -- 20th century versus 21st century thinking -- Youth tribes and UK tribes -- Myths exploded -- Teenagers' bad press. 
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<br/><br/><br/>Mode of access: World Wide Web. <br/>System requirements:  Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+.  Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site.  Required Desktop Browser plugins & viewers:  Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+. 
<br/><br/><label>Publisher. No.: </label>2326  Henry Stewart Talks 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Adolescence.<br/>Children.<br/>Marketing.<br/>Teenagers.<br/>Young adult consumers.<br/>Young consumers.