Kids through the ages [electronic resource] /
Paul Kurnit.
- London : Henry Stewart Talks, 2010.
- 1 online resource (1 streaming video file (41 min.) : color, sound).
- Communicating to the young consumer : relating to children and young people in an effective and responsible way .
- Henry Stewart talks. Marketing & management collection. Communicating to the young consumer .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Insights into key issues related to communicating with youth at various ages and stages -The key concerns that rule their lives -- The pressure points in understanding them -- The best opportunities in effectively communicating with them -- Important guide posts for marketers, parents and educators in responsibly and responsively connecting with kids.
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