TY - ADVS AU - Banerjee,Madhumita TI - India as an emerging market: market attractiveness, complexities and opportunities T2 - Exporting, international and global marketing management : beyond the fundamentals PY - 2009/// CY - London PB - Henry Stewart Talks KW - Developing countries KW - Commerce KW - International trade KW - India KW - Economic conditions KW - 21st Century N1 - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Emerging markets -- Country/market attractiveness and complexities -- Market assessment: critical issues -- Growth drivers for regions and cities -- How are organizations identifying international business and marketing opportunities? -- Market entry and development challenges and opportunities; Access restricted to subscribers UR - http://hstalks.com/lib.php?t=HST90.2405&c=250 UR - http://hstalks.com/lib.php?t=HST90&c=250 ER -