Global distribution capabilities, origin destination control and dynamic pricing [electronic resource] /
Karl Isler.
- London : Henry Stewart Talks, 2009.
- 1 online resource (1 streaming video file (52 min.) : color, sound).
- Practical pricing and revenue management : fundamentals and practical applications .
- Henry Stewart talks. Marketing & management collection. Practical pricing and revenue management .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Price discrimination -- Traditional distribution -- Origin destination availability -- Traditional distribution of fares -- Internet distribution -- Reaction to traditional carriers -- Integrated pricing and revenue management -- The new control mechanism -- Real time dynamic pricing via global distribution -- Global distribution improvements for dynamic pricing -- Point of sale and point of commencement -- Round trips and one-ways -- Are booking classes a necessary evil?
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2380 Henry Stewart Talks
Aeronautics, Commercial--Marketing. Industrial management. International business enterprises--Management. Pricing. Reservation systems. Revenue management.