Isler, Karl,

Global distribution capabilities, origin destination control and dynamic pricing [electronic resource] / Karl Isler. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (52 min.) : color, sound). - Practical pricing and revenue management : fundamentals and practical applications . - Henry Stewart talks. Marketing & management collection. Practical pricing and revenue management .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Price discrimination -- Traditional distribution -- Origin destination availability -- Traditional distribution of fares -- Internet distribution -- Reaction to traditional carriers -- Integrated pricing and revenue management -- The new control mechanism -- Real time dynamic pricing via global distribution -- Global distribution improvements for dynamic pricing -- Point of sale and point of commencement -- Round trips and one-ways -- Are booking classes a necessary evil?

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2380 Henry Stewart Talks


Aeronautics, Commercial--Marketing.
Industrial management.
International business enterprises--Management.
Pricing.
Reservation systems.
Revenue management.