TY - ADVS AU - Morello,Gina TI - Revenue management and air cargo T2 - Practical pricing and revenue management : fundamentals and practical applications PY - 2009/// CY - London PB - Henry Stewart Talks KW - Aeronautics, Commercial KW - Freight KW - Marketing KW - Pricing KW - Revenue management N1 - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Requirements for revenue management -- Applications of revenue management in cargo -- Fundamental cargo issues -- Capacity forecasting -- Market segmentation -- Demand forecasting -- Optimization models -- Revenue management execution -- Advanced topics in cargo revenue management; Access restricted to subscribers UR - http://hstalks.com/lib.php?t=HST93.2390&c=250 UR - http://hstalks.com/lib.php?t=HST93&c=250 ER -