TY - BOOK AU - Xavier,M.J. TI - Strategic marketing: a guide for developing sustainable competitive adavantage SN - 0761993223 : AV - HF5415 XAV U1 - 658.8/02 22 PY - 1999/// CY - New Dehli PB - Response Books KW - Marketing KW - sears N1 - Includes bibliographical references and index ER -