Wiid, Jan. <br/><br/>
Marketing research / 
by Jan Wiid and Colin Diggines. 
 - ed. 
 - Cape town :  Juta,  2009. 
 - vi, 272  p. :  ill ;    cm. 
<br/><br/>Includes Index. 
<br/><br/><label>ISBN: </label>9780702177446 :  $45.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.