Kardes, Frank R. <br/><br/>
Consumer behaviour :  science and practice / 
Frannk R Kardes. et al.. 
 - Sydney :  Cengage Learning,  ©2011. 
 - xx, 459 p :  ill. 
<br/><br/> Includes index. and bibliographic reference.s. 
<br/><br/><label>ISBN: </label>139780538746861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .B37 2011eb