@book{7037,
	author = {Cooper, Donald R. and Schindler, Pamela S.},
	title = {Business research methods /},
	publisher = {McGraw-Hill/Irwin,},
	year = {©2011.},
	address = {New York :},
	edition = {11th ed.},
	note = {Includes bibliographical references (pages 688-713) and indexes.}
}