01144cam a2200337 a 4500 0000029334 20230921135225.0 880711s1989 ilua b 001 0 eng 88018573 0256068135 : $39.95 4328842 (DLC) 88018573 DLC DLC DLC HF5415.2 .B65 1989 658.8/3 19 Boyd, Harper W. Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch. 7th ed. Homewood, Ill. : Irwin, 1989. xv, 816 p. : ill. ; 25 cm. Includes bibliographical references and index. Marketing research. Marketing research Case studies. Westfall, Ralph L. Stasch, Stanley F. 7 cbc orignew 1 ocip 19 y-gencatlg 160707 20230822095114.0 7058 7058 0 0 0 0 cutlib cutlib 2023-09-21 0 HF 5415.2 BOY BK0047222 2023-09-21 c.040294 2023-09-21 BK