Minett, Steve. <br/><br/>
B2B marketing :  a radically different approach for business-to-business marketers / 
by Steve Minett. 
 - London :  Financial Times/Prentice Hall,  2002. 
 - xix, 226 p. :  ill. 
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>9780273654254 :  $40.00 
<br/><br/><label>Nat. Bib. No.: </label>GBA1-V8419 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.