Wiid, Jan. <br/><br/>
Marketing research / 
by Jan Wiid and Colin Diggines. 
 - 2nd  ed. 
 - Cape town :  Juta,  2013. 
 - ix,328  p. :  ill ;    cm. 
<br/><br/>Includes Index. 
<br/><br/><label>ISBN: </label>9780702197666 :  $55.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.