Luck, David J. <br/><br/>
Marketing research. 

 - 7th. 
 - New Delhi :  Prentice-Hall,  2005. 
 - xvi, 683p. :  ill. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>8120304845 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.