TY - BOOK AU - Wensveen,J.G. TI - Air transportation: a management perspective SN - 9781472436788 AV - HE9781 .W45 2015 U1 - 387.7068 23 PY - 2015///] CY - Farnham, Surrey, England, Burlington, VT PB - Ashgate KW - Airlines KW - Management KW - Aeronautics, Commercial N1 - Includes bibliographical references and index; An Introduction to Air Transportation. The airline industry: trends, challenges, strategies ; Aviation: an overview ; Historical perspective ; Air transportation: regulators and associations ; The general aviation industry -- Structure and Economics of the Airlines. The airline industry ; Economic characteristics of the airlines -- Managerial Aspects of Airlines. Airline management and organization ; Forecasting methods ; Airline passenger marketing ; Airline pricing, demand, and output determination ; Air cargo ; Principles of airline scheduling ; Fleet planning: the aircraft selection process ; Airline labor relations ; Airline financing -- The International Scene : International aviation ; Career planning in aviation N2 - "Now in its eighth edition, Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management"--Provided by publisher ER -