Hutt, Michael D. <br/><br/>
Business marketing management :  a strategic view of industrial and organizational markets / 
by Michael D Hutt and Thomas W. Speh. 
 - 7th. 
 - Fort Worth :  Harcourt College Publishers,  2001. 
 - xxxii, 716p. 
<br/><br/> Includes Bibliographical References and index. 
<br/><br/><label>ISBN: </label>0030291798 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing--Case studies.<br/>Management.<br/>Management.