TY  - BOOK
AU  - Hutt,Michael D.
AU  - Speh,Thomas W.
TI  - Business marketing management: a strategic view of industrial and organizational markets 
SN  - 0030291798
PY  - 2001///
CY  - Fort Worth
PB  - Harcourt College Publishers
KW  - Industrial marketing
KW  - Case studies
KW  - Management
KW  - sears
N1  - Includes Bibliographical References and index
ER  -